Final Cut Pro X Killed The Post Production Industry

Fcpx_crash

Honestly. I can see what happened here but years of pressing buttons for clients and deriding fun-loving wedding videographers has salted many professional editor's brains and shrivelled them like blinkered short-sighted slugs.

I get it. The guys who sit on their arse all day are running out of excuses to justify prehistoric working practices. Suddenly they have to think about upstream- and downstream- and they realise the zombie movies took all the brains.

Well, I get it. And this time, I'm keeping a secret so that BUFI may profit from the knowledge.

I'll give you a clue.

Before the printing press came along, everything was handwritten by scribes. Apple doesn't follow curves; it jumps curves. Get used to it, or get out. Apple waited until viable alternatives returned to the Mac platform (Adobe Premiere, Avid Media Composer) so they have actually done you a favour. Apple are encouraging you to take your business and your legacy best working practices elsewhere so Apple can once again become the place of leading practices and champion of the free-thinking artist. A bicycle for the mind.

Think different. Brain required.

Get over it. Use Avid. It's what you should have been using in the first place as a professional editor, no? Not something with "pro" in the title, not ever.
Posterous theme by Cory Watilo